When my PR agency recently handled a coronavirus crisis on behalf of one of our school clients, we took around 50 calls from journalists on the first day alone. Thankfully, because we’d already prepared for this scenario as a possibility, ...

Trust in educational institutions is in deficit. From the boardroom mismanagement of private and independent schools to the revelations of the Institutional Responses to Child Sexual Abuse, parents of students and the surrounding community have become wary about the staff ...